News & Events

American Cancer Society and Aurora Imaging Technology, Inc.
Make Strides Against Breast Cancer

North Andover, Mass. (Aug. 27, 2007) – Aurora Imaging Technology, Inc. is proud to be a flagship sponsor of the American Cancer Society’s Making Strides Against Breast Cancer walk.  According to the Society, breast cancer will strike more than 180,000 women and men this year, and claim nearly 41,000 lives. With the 1 in 7 lifetime chance for women to develop invasive breast cancer, knowledge of early detection measures, treatment options, and risk factors are essential.  Corporations across the state are taking steps to heighten breast cancer awareness and advance the pace of progress against the disease by serving as flagship sponsors for the 15th annual event.


“Aurora Imaging Technology has made breast cancer a priority by supporting Making Strides,” according to Donna Iampieri, director of Boston’s Making Strides for the Society.  “The company is dedicated to working alongside the American Cancer Society to make significant progress in saving lives and for that we are deeply grateful.”

“As manufacturer of the only FDA cleared MRI system specifically designed for breast imaging, Aurora clearly shares the American Cancer Society’s passion for fighting breast cancer,” said Olivia Ho Cheng, president and chief executive officer, Aurora.  “Just as the Society is dedicated to furthering research and raising awareness of this horrible disease, Aurora is dedicated to aiding in the early detection and more effective treatment planning through the development of advanced technologies.  As such, we are extremely proud to be a flagship sponsor of this year’s Making Strides walk.”

The American Cancer Society’s Making Strides Against Breast Cancer, a five-mile, noncompetitive walk, is set to take place on Sunday, October 14, 2007 at the DCR Hatch Memorial Shell on the Charles River Esplanade in Boston.  The event is the nation’s oldest and largest one-day walk, raising more than $33 million to fight breast cancer since its inception in 1993.

In 2006, nearly 40,000 walkers raised $3.2 million.  Making Strides pledges are dedicated to the Society’s life-saving programs of breast cancer research, education, advocacy and patient support.

The Society has invested more in breast cancer research grants over time than any other voluntary public health organization; more than $322 million since 1972.  In Mass., there are currently 28 Society-funded breast cancer grants totaling more than $12 million.
Flagship sponsors for the 2007 event are AstraZeneca, Aurora Imaging Technology, Inc., BlueCross BlueShield of Mass., H.P. Hood, and WeGotSoccer.  Media sponsors are 7 News on NBC, CW56 and MAGIC 106.7 FM.


For more information on Boston’s Making Strides, call 1-800-ACS-2345 or visit www.cancer.org/stridesonline.


About The American Cancer Society
The American Cancer Society is dedicated to eliminating cancer as a major health problem by saving lives, diminishing suffering and preventing cancer through research, education, advocacy and service.  Founded in 1913 and with national headquarters in Atlanta, the Society has 13 regional Divisions and local offices in 3,400 communities, involving millions of volunteers across the United States.  For more information anytime, call toll free 1-800-ACS-2345 or visit www.cancer.org.

About Aurora Imaging Technology, Inc.
Aurora Imaging Technology, Inc. (www.auroramri.com) is a private company based in North Andover, Massachusetts committed to expanding the fight against breast cancer. We are committed to the manufacture of the highest quality and most cost-effective breast MRI solutions in partnership with the nation's finest breast care centers to provide the ultimate in the detection, diagnosis, biopsy and treatment of breast cancer. The Aurora System is in clinical use at a growing number of leading breast care centers.

Media Contact:
Debbie Thomas, VP Marketing
978-975-7530 ext. 4334
dthomas@auroramri.com

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