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Aurora Imaging Technology, Inc. Is Awarded The Frost & Sullivan "2006 Niche Player of the Year"

North Andover, MA —(BUSINESS WIRE)— Aurora Imaging Technology, Inc. has been awarded the 2006 Frost & Sullivan Award for Niche Player of the Year for its role as a technology leader in Dedicated Breast MRI. Formal presentation of the award took place at the Frost & Sullivan's annual Excellence in Pharmaceuticals & Life Sciences Awards Banquet.

"Frost & Sullivan proudly recognizes Aurora Imaging Technology Inc. for their continued growth and success in the breast imaging market," notes Frost & Sullivan Industry Analyst Subha B. Basu, Ph.D. "Boasting the only FDA-approved magnetic resonance imaging (MRI) scanner solely for use in breast imaging, Aurora Imaging has differentiated itself in providing a dedicated MRI scanner that can perform a multitude of breast exams for early detection and long-term monitoring of patients. Acquiring several leading comprehensive breast care centers as clients in recent years, Aurora Imaging Technology is well-positioned in the breast imaging sector as a leading provider of breast MRI scanners that caters to the clinical needs of physicians and the comfort of patients during scans."

"With diagnostic imaging centers growing at a rate of ten percent annually due to the high demand for specialized imaging procedures and high MRI reimbursement rates, Aurora is leveraging the need for sophisticated breast imaging by providing systems that allow physicians to perform diagnostic procedures as well as interventional work. The Dedicated Breast MRI has found a well-defined place in the field of women's care. Accordingly, Aurora Imaging Technology is expected to continue on its established growth trajectory. In recognition of the company's immediate impact on women's care and the versatility of its Dedicated Breast MRI System, Frost & Sullivan is pleased to present the 2006 North American Medical Imaging Niche Player of the Year Award to Aurora Imaging Technology, Inc.," concludes Dr. Basu.

The Aurora System is the only fully integrated MRI system designed specifically and exclusively to image the breast and optimized for breast imaging and interventional procedures. Some of the proprietary and distinguishing features of the Aurora System include: 1) an ellipsoid magnetic shim that provides coverage of both breasts, the chest wall and bilateral axillary lymph nodes; 2) a precision gradient coil with the high linearity required for high resolution spiral reconstruction; 3) a patient-handling table that provides patient comfort and procedural utility; 4) a fully integrated Interventional System for MRI guided biopsy and localization; and 5) the user-friendly AuroraCAD™ computer-aided image display system designed to improve the accuracy and efficiency of diagnostic interpretations.

The Aurora® 1.5T Dedicated Breast MRI System with Bilateral SpiralRODEO™ is ideal for a wide range of indications in breast disease management including, but not limited to:

  • Detecting or excluding the existence of cancer in higher risk women
  • Characterizing indeterminate clinical or mammographically detected abnormalities
  • Determining the extent of cancer for treatment planning
  • Detecting occult cancer
  • Evaluating patients for residual disease following surgery
  • Monitoring cancer response and the extent of residual disease after neoadjuvant chemotherapy
  • Evaluating implant integrity and detecting cancer in women with breast augmentation 

About Aurora Imaging Technology, Inc.
Aurora Imaging Technology, Inc. (www.auroramri.com) is a private company based in North Andover, Massachusetts committed to expanding the fight against breast cancer. We are committed to the manufacture of the highest quality and most cost-effective breast MRI solutions in partnership with the nation's finest breast care centers to provide the ultimate in the detection, diagnosis, biopsy and treatment of breast cancer. The Aurora System is in clinical use at a growing number of leading breast care centers.

Media Contact:
Debbie Thomas, VP Marketing
978-975-7530 ext. 4334
dthomas@auroramri.com

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